How to supercharge your contact center with Conversational AI? – Case Mobily – Riyadh, KSA

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Why Attend?

How to supercharge your contact center with Conversational AI? – Case Mobily

Customer service expectations have risen exponentially. High-quality service should be instantly available on any device, any channel, and from anywhere. Still many contact centers struggle to meet these expectations and end up with frustrated customers as well as agents.

Mobily, the winner of the CITC´s “Best User Experience Award 2021”, has managed to reach 99,5 % faster response times in their contact centers and increase notably their customer satisfaction. How did they do that?

Welcome to this exclusive Boardroom discussion to discover how the technology is evolving to support contact centers in their challenges of today and tomorrow. The discussion will be moderated by Philipp Heltewig, the CEO of Cognigy, accompanied by Mr. Mubarak from Mobily, who will share insights on their customer service transformation journey.

This boardroom discussion is targeted to the decision makers of contact centers, customer service and customer experience of large enterprises.

Key take-aways

  • Key challenges in customer service of today and tomorrow
  • How technology helps transform contact centers and exceed customer expectations
  • Best practices, hands-on advice from Mobily

AGENDA – 16th November 2022 (11:00am – 2:00Pm)



11:00 A.M. – 11:30 A.M.

Registration, welcome coffee, meet and greet

11:30 A.M. - 11:45 A.M.

Introduction to the topic: Transformation of contact centres – why now, and how Conversational AI can make a difference

- Philipp Heltewig, CEO, Cognigy GmbH

11:45 A.M. – 12:15 A.M.

Interview with Mr. Mubarak Alharbi, Digital Experience General Manager at Mobily: Key steps, results & learnings of Mobily’s contact centre transformation

12:15 A.M. – 12:45 A.M.

Round Table Discussion, Q´s & A´s

12:45 A.M. – 13:00 P.M.

Summary and wrap-up

13:00 P.M. – 14:00 P.M.


Who Should Attend

Head of Contact Center

Head of Customer Experience

Head of Customer Service

Head of Digital Transformation

Chief Technology Officer

Chief Information Officer

Call Centre Managers

Head of Product

Boardroom leaders

Philipp Heltewig

CEO & Co-founder


Philipp is a German-Australian entrepreneur with profound technology experience working for companies in Europe, APAC and North America. Since 2016, Heltewig has been co-founder and CEO of Cognigy, revolutionizing the enterprise customer and employee experience through Conversational AI.

Mubarak Alharbi

Digital Experience General Manager


Mubarak Alharbi is the Digital Experience General Manager at Mobily since 2019. He has +15 years of experience with a deep understanding of technologies related to digital channels, mobility, self-service, integration, and ERPs. He is playing a major role in building Omnichannel services in Mobily and applying emerging technologies to this field. He enabled the business in Mobily to increase customer satisfaction and improve customer experience in all Digital Channels – including social media platforms.

Registration closed
Registration closed